Haier’s INSTASWITCH freezer takes flexible cooling to a new level

Haier has introduced the INSTASWITCH, a freezer that turns into a fridge at the touch of a button, offering a cooling solution that offers flexibility and a big storage capacity.

Features include:

  • Convert your entire freezer space into a refrigerator
  • 330 L capacity – XL storage capacity
  • Wi-Fi controlled so you can control your temperature from your smartphone
  • Total No Frost technology – so need to ever manually defrost again
  • Fresher Zone drawer – rapidly chills or freezes food

Milo Cheney, Product Manager for refrigeration at Haier UK commented; “As we have seen over 2020 and continuing into 2021, the market demand for freezers remains strong, with consumers continuing to cook more from home and therefore requiring additional food storage space. However, as the UK starts to have restrictions lifted in the coming weeks and we move to coming out of lockdown, consumers will be looking to spend more time out of their homes they have been confined to over the last year, meaning potentially less cooking at home, and less freezing space required. What’s great about the Haier INSTASWITCH freezers is that they have the capability to change from freezer to fridge, meaning greater flexibility for consumers regarding the type of food storage space they require; a welcome feature for consumers regarding food storage as we start to resume what will hopefully be a more normal routine.”

You can even place two INSTASWITCH freezers side-by-side for the ultimate flexible fridge-freezer! It offers a bigger space compared to other upright freezers from the Haier range.

It is even connected to WiFi so you can control the temperature through your smartphone. You can even setup alerts to avoid abnormal rises in temperature, such as those caused by an open door or a power cut. Add to that a stylish touch screen, and you have a high tech solution ready for any home.

The range is available from the likes of AO.com, and starts at £529.

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