Signia launches Active range: hi-tech earphone-style devices aim to break down hearing aid stigma

Signia has unveiled its Active range, reinventing the hearing aid for a new generation of wearers with earbud-style aesthetics and hi-tech features.

signia earbuds

With Bluetooth connectivity for listening to music and making calls on the go, as well as intuitive speech understanding technology, Signia Active combines the features of a consumer hearable device with hi-tech prescription hearing – an entirely new category in the industry.

Signia is one of the world’s leading hearing aid brands, specialising in innovations that meet the needs of people who are reluctant to wear old-fashioned devices. For Signia, hearing aid use isn’t about correcting a loss, but about gaining an edge. Their solutions fit seamlessly with active lifestyles and help wearers to ‘Be Brilliant’.

Rechargeable, discreet and easy-to-fit, Active will set out to battle the stigma that many of us feel regarding hearing aids, and convince more people suffering hearing loss to seek a stylish solution that fits their needs.

According to the National Journal of Audiology, the majority (80%) of adults aged 55–74 years who would benefit from a hearing aid do not use

one. In addition, many people who have been fitted and given a hearing aid do not wear one.

The Signia Active range will offer the following features:

  • Signia Xperience™ YourSound™ technology for superior speech understanding in noise
  • Bluetooth connectivity that lets you listen to phone calls, music, TV and more, just like any other consumer hearable
  • AI-driven Signia Assistant – learns your preferences to create the optimal solution tailored to your individual hearing needs and individual situations
  • Li-ion rechargeability (up to 26 hours) for full flexibility and independence with the pocket-sized Signia Active Charger

Signia Active will be available through selected national retailers and independent hearing care practices from April 2021. Prices from £999 depending upon model and service package.

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