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LG Introduces Designer Appliances At CES 2021

LG Electronics is always coming up with great ideas and concepts and this is reflected again in their Furniture Concept Appliances. These Concept Appliances will be making their anticipated global debut at CES 2021 with an interactive experience that lets attendees design their virtual living space with appliances that can be customised to their liking. The whole idea or aim behind such an innovative concept has blurred the line between the state of the art home appliances and designer furnishings. The collection by LG for the Furniture Concept Appliances at CES 2021 include InstaView Door-in-Door refrigerator, Fridge and Freezer pair, microwave, dishwasher, water purifier, WashTower and Styler.

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LG has made these products able to integrate so effortlessly in any given environment by enhancing the diversity of luxurious materials and modern, understated colours. As a result, the appliances can be mixed and matched to order. The suite of LG’s Furniture Concept Appliances offers multiple combinations of materials and colours to choose from, enabling customers to customise each product to suit their personal tastes and the décor of any room in their home. 

LG has also made no comprise on premium as the premium look of the Furniture Concept Appliances has been retained by using various finishes including stainless steel, glass, metal, and FENIX, an innovative material with advanced coating technology designed by Arpa Industriale of Italy. Opaque, fingerprint-resistant and pleasing to the touch, FENIX  offers excellent durability and has a timeless yet distinctly modern appearance.

Through the innovative experience provided by the virtual showroom at CES 2021, LG is providing visitors with an opportunity to experience the collection’s remarkable versatility online. Guests will be able to design their dream interior and fill it with LG Furniture Concept Appliances in the colours and finishes of their choice.

“LG Furniture Concept Appliances are multipurpose products that provide the best of both form and function,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “A stylish amalgamation of furniture and high-performance home solutions, we developed this collection to help pave the way to a more unified, spatially integrated home.”

Visit LG’s virtual exhibition booth at CES 2021 starting on January 11 to experience LG Furniture Concept Appliances in a virtual living space.

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