In iGaming, using bonuses as marketing tools has proven to be one of the most successful ways to score new customers. As many as 66% of online shoppers admit rewards determine how they spend their money.
On the other hand, people love loyalty programs and will shop again at a website that gives out discounts to returning customers. With that in mind, here are seven creative ways gambling businesses use bonuses to beat competition and win customers.
Entirely Free Bonuses
Many casinos give out bonuses expecting something in return. Sometimes the catch is more expensive than their rewards. However, there’s a new crop of gambling websites that offer real money free spins without expecting you to spend cash in return.
Most people know these rewards as no deposit, no wager bonuses. In essence, you receive free spins to play a specific slot immediately you create an account. You don’t need to provide your credit card number or link your PayPal address.
You earn bonuses which you can play and win money. And if you win, you can cash it out instantly. These rewards are rare, but they are revamping how the gambling industry markets its products. They are also proving casinos aren’t as greedy as most people believe.
Matching your Money 100%
When you create an account at a modern online casino, you get a promise to have your first deposit matched 100%. Some casinos match it 200%, 300% or 1000%. Case in point; these casinos compiled by Zamsino.com. If they aren’t giving you ‘no wager’ bonuses, they will match your money 100% or more.
Receiving a 100% bonus means you now play with an amount double than you deposited. If you had $50, you earn an extra $50. It also means you cherish more games or spend more time on the casino than you initially anticipated.
Of course, matched bonuses come with a catch. And sometimes the catch should make you think twice before you accept the offers. For example, a 100% offer that says you must spend 70 times your bonus to withdraw your profits is too expensive to fulfil.
Extending your Honeymoon
At the best online casinos, bonuses don’t end after your first deposit offer. The rewards extend to your second, third and fourth deposits. At some gaming websites, you could receive free spins throughout the first month.
And sure enough, who wouldn’t want bonuses each day? Couple your welcome rewards wit loyalty programs and you could earn gifts from gaming sites each day of the week for a year. And if these rewards have manageable wagering requirements, they could make your experience fantastic.
Similar to matched bonuses, though, choose rewards that extend to your fourth or fifth deposits carefully. They might be enormous, but they could also feature an undesirable amount of wagering requirements.
Personalizing your Rewards
Imagine this. You are Canadian and have two online casinos you could use. One of them welcomes you with CAD 100. The other only accept Euros but could also gift you €100 if you deposit a similar amount. Which casino will you opt for?
Most Canadians will choose the platform that accepts local currencies. And luckily, there’s a humongous list of gambling sites that accept Canadian dollars at Casinofinder. You can play at any of the gaming platforms with as little as $10. And in the spirit of generosity, they will match your money 100% or more.
If you live in the UK, you don’t have to use Canadian casinos. Instead, find iGaming platforms that accept GBP. There are lots of them, including some of the best online casinos in the world. These days, Americans can also cherish casino games, especially people from New Jersey, Delaware, and several other states where online gambling is now legal.
A Loyalty Program to Love
Loyalty programs aren’t created equal. Some award you a point each time you spend $10 at the casino. Others have an energy bar that fills up every time you play. However, there are a few casinos that give you no wager money as a way to reward your loyalty.
That’s right. You could receive $2 for every $100 you spend at an online casino. It’s not a lot, but it is cash you could withdraw or use to play more games. Of course, gaming sites that give you money for your loyalty are challenging to find.
As such, most platforms award you points you could redeem for free games. A few treat returning customers with free dinner vouchers or Amazon gift cards. On the other end, some websites allow everyone to get into their VIP program and earn better rewards.
In light of the information mentioned above, choose your next online casino carefully. Look beyond the size of your welcome bonus and find a site that treats loyal customers like royalty. In some places, you could win a Ferrari or a million dollars. But that mostly comes when you win a tournament.
Lavish Tournament Prizes
One of the best things about online casinos is that they have competitions that suit everyone. For slots tournaments, the only requirement is to play a specific game. It doesn’t matter whether you wager $1 or $50.
If the goal is to land the biggest win of the day, everyone who plays slots has a shot at a cash prize. Speaking of rewards, the best casinos have expensive gifts for winning players. You could earn a $50,000 cash offer or a trip of two to the Bahamas.
You could also win a Ferrari at some casinos or an exclusive event with the casino’s management. The only catch is to win a competition. Of course, that means you need to spend money on games. But considering most gambling games are luck-based, you should approach tournaments wisely.
A budget is a great way to manage your bankroll. It limits you to a specific amount of money per day. You can always include a budget for tournaments. But don’t overspend unless you’ve won too much and you feel like you deserve it.