IFA is one of the world’s largest gatherings of the consumer electronics and home appliance industries. Every year in Berlin, the biggest name in technology industry come together to showcase their latest gadgets, to brainstorm ideas about future innovations, how to impact the lives of the consumer and to also meet prospective business partners.The iteration of the year annual event of the IFA 2018 is fast approaching. For the press, the show will start on August 29 and will open to the general public on August 31. It will run through September 5. Throughout the week of the event, the halls of the Messe Berlin campus host thousands of exhibitors. Here are some major highlights of what will happen during IFA 2018:
IFA Trade Visitors
If you want to attend IFA as a member of the consumer electronics and home appliance industry, recommending an IFA trade visitor ticket is a no-brainer. You can choose to attend as a member of the general public, but as a trade visitor you will have access to additional benefits and services, which includes the following:
- Access to the trade visitor reception.
- Dedicated fast lane entrance into the show.
- Access to the IFA Keynotes.
- Access to the IFA Global Markets.
- Guided tours and shuttle services.
- A free 1-year subscription to Dealerscope magazine (digital edition).
The IFA+ Summit is a 2-day show within the IFA 2018 show which brings together some of the brightest minds in the technology industry. Discussions will focus on innovative business models, disruptive ideas and futuristic trends. In this year event, IFA has announced four different content collections that the IFA+ Summit will focus on which include Society (smart government and data security), Intelligence (AI), Experience (VR/AR, voice recognition) and Interaction (robots, IoT).
IFA Global Markets
The IFA Global Markets serves as Europe’s biggest B2B sourcing platform. This year’s Global Markets will be hosted at the station Berlin venue. It will include a wide range of products, education and networking opportunities. The Expert Talks category of the IFA Global Markets will feature many panels that reflect several segments such as product categories, European geography and many more.
This is the latest addition of the IFA event roster, Shift Automatic is a program created and backed by IFA, the Geneva International Motor Show, Palexpo and Messe Berlin. The event will look beyond technological discoveries and investigate whether consumers are ready for the change ahead.
IFA Concert Series
Sometimes, you just need a break from business and networking relationship or you may want to develop some relationships outside the trade show booth setting. This is where you will benefit from the IFA concert series.
The 2018 IFA Concert Series Performers Include:
- Wanda und Olli Schulz – IFA Opening Concert, Thursday, August 30.
- Fritz German Poets on August 31 and September 1.
- James Blunt, Sunday, September 2.
IFA has many opportunities to kick back and have some fun while you are in Berlin, especially through concert series.