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Waterproof v Watersafe!

Sometime back I mentioned a service called ‘Liquipel’ that were promising to coat your device with a new technology that makes your electronic device ‘water-proof’. As I have already mentioned, this was a big claim, and many tech gurus tested this claim.
Some more footage has appeared in the popular show by Leo Laporte (https://plus.google.com/u/0/101261243957067319422/about) called LOL (Life of Leo).  Here is a link to the video which shows them discussing Liquipel among other things:
(This should jump straight to the 27th minute. The feature goes on till about 32.31m and then the phone is mentioned again at 1:13:30).
It should be noted that the advice note that came with the phone did suggest that you do not submerge the phone in water, and if it gets wet, do not turn it on for at least 5 hours and do not charge it for at least 24 hours, all the regular behaviour you would expect around a normal electronic device which has not had any of this treatment.
Here is a further video with Leo discussing the issue with an engineer who is trying to fix his water-damaged iPhone:
http://socialcam.com/v/DJyWHO08?autostart=true&fs=twitter&fsk=hg3Yr8Jr
Followed by:
http://leoville.com/still-operating
Leo also talked about this on his twitter account ( https://twitter.com/#!/leolaporte):
Apparently, this is what he says about the response from Liquipel:
Anyway, Liquipel have now gone from saying it is waterproof to ‘watersafe’, probably a word they have coined to indicate it is water repellent, and not water proof. Problem being that the term watersafe is another vague term, and is open to interpretation.
As you can see:
Has now turned to:
On their website.
The main point of this article is obviously not to slag off a technology or a product or this very exciting service. I think what is important is that as consumers we understand the limitations of the products and services we buy, and do not try to abuse them. Most of us wear water-resistant watches but we hardly ever leave them submerged in water. The main theme is to make people aware of this technology, and its limitations.
This would mean that not only would we be able to look at this in a positive light, we would also be able to gain more confidence, and hopefully get the technology companies to take notice.

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